Google: New features & announcements

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Navigating your campaigns through COVID-19As communities respond to COVID-19, we know that this time presents unique challenges for businesses. We’ve shared some considerations as you evaluate your ads and adapt

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Marketing

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The 40/40/20 formula states that: 40% of the success of your marketing can be attributed to your audience. 40% of your success is based on the strength of your offer.

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West End Wednesdays with the Pocono Chamber

Pocono Chamber: Feature

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Over the next few weeks the Pocono Chamber will be highlighting some of our Chamber Members from the West End! Businesses will be asked a few questions and we will

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February Coffee & Commerce at Lehigh Valley Hospital – Pocono

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Coffee & Commerce is a bi-monthly breakfast series where Pocono Chamber of Commerce members and prospective members of all levels of leadership gather to learn about a that month’s topic.

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Here’s how to help your business rise to the top of a Google search

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Marketing expert offers tips to increase web traffic By: Dawn Ouellette NixonFebruary 12, 2020 3:32 pm It’s a rainy Saturday afternoon. You’re looking for something to do with the kids that will

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Join us as we introduce My Girl Managed Service ….get your business seen online!

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….get your business seen online! #digitalfootprint #marketing #business Join us as we introduce Jennifer Narkavich from My Girl Managed Service on Get Seen in the Poconos #LIVE #replay

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Facebook Algorithm Changes & What To Expect In 2020

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Globally, nearly 1.5 billion people log into Facebook every day. The power of the platform to engage and connect people makes it an important resource in the arsenal of any

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B2B Content Marketing Benchmarks, Budgets and Trends 2020

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Content marketing has become a critical element of any effective B2B marketing strategy. Great content can help in establishing brand expertise and awareness, and with most B2B decision-making coming down

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Trends and Strategies Shaping Social Media Marketing in 2020 (#SMTLive Recap)

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The first #SMTLive Twitter chat of 2020 (and the new decade) was one to remember.  Our topic of conversation was “Discussing Social Media Marketing Goals for 2020”. We had a lively chat about

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Facebook Expands Data Set for Research Into the Spread of Misinformation and Its Impacts

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With the 2020 US Presidential campaign slowly gaining momentum, social media has already become a key focus, with candidates upping their ad spend as they seek to use the massive

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