Globally, nearly 1.5 billion people log into Facebook every day. The power of the platform to engage and connect people makes it an important resource in the arsenal of any
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Content marketing has become a critical element of any effective B2B marketing strategy. Great content can help in establishing brand expertise and awareness, and with most B2B decision-making coming down
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The first #SMTLive Twitter chat of 2020 (and the new decade) was one to remember. Our topic of conversation was “Discussing Social Media Marketing Goals for 2020”. We had a lively chat about
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With the 2020 US Presidential campaign slowly gaining momentum, social media has already become a key focus, with candidates upping their ad spend as they seek to use the massive
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